AI simplifies content creation, but could also curb artistic expression
This article observes the challenges marketers can face while trying to use generative AI in influencer marketing. While AI is …Read more
Conduct a green audit before implementing green branding
Brands looking to do more towards being environmentally-conscious and sustainable need to implement green branding. An eco-friendly PR strategy helps …Read more
Which media outlets do Britons trust in 2023?
A new YouGov survey of public opinion on 32 news outlets reveals which Britons consider the most trustworthy. The organisation …Read more
John Humphrys - The NHS: Less Public… More Private?
Fed up with not being able to get an appointment with your GP? Fed up with waiting to see a …Read more
More and more actions by men are being recognised by Britons as sexual harassment
At the end of 2022, home secretary Suella Braverman announced there will be a tougher approach to public sexual harassment, …Read more
Consumer confidence back in positive territory
Every metric sees improvement except retrospective house price measures (-2.4) Household finance metrics for the past 30 days (+4.2) and …Read more