Appointed:

June 2024

Deborah has extensive global experience in platform business models, software, fintech, telecoms and e-commerce businesses. Deborah is currently Non-Executive Director at Sirius Real Estate Limited. Deborah was recently Non-Executive Director at Lloyds Banking Group Insurance Board and ACD Companies, Chair of Diaceutics plc, and a Non-Executive Director and Chair of the Remuneration Committee at International Personal Finance plc, IDEX Biometrics ASA and the Institute of Directors in the UK. Deborah is a trustee of the Southern African Conservation Trust and is a Fellow of the Institute of Directors.

Committees:

Chair of Nomination Committee; Member of Remuneration Committee

Appointed:

March 2000

Stephan co-founded YouGov and was CEO of the Company from March 2000 to August 2023, when he assumed the role of Non-Executive Chair, before returning to the CEO role in February 2025. One of the pioneers of internet research, Stephan has been the driving force behind YouGov’s innovation-led strategy. He was Chair of the Data Strategy Board for the Department for Business, Innovation and Skills from 2012 to 2013 and led the Shakespeare Review of Public Sector Information. He is a commissioner for the Social Metrics Commission, an independent charity dedicated to helping UK policy makers and the public understand and take action to tackle poverty. Stephan graduated from Oxford University with a degree in English Language and Literature.

Appointed:

December 2017

Alex has been with YouGov since 2007. He initially joined YouGov as Corporate Finance Manager, focusing on planning, budgeting and corporate development. He became Chief Strategy Officer in 2011 and played a leading role in the development of YouGov’s strategic plans and data product developments. Alex also held the role of Chief Executive Officer of the UK business from 2015 to 2016. Alex previously worked in corporate finance, advising a wide range of companies on their growth plans, and first worked with YouGov in 2005, while at Grant Thornton, when he assisted with the Group’s initial public offering on AIM. Alex holds a BSc (Hons) in Applied Accounting, an MSc in Finance, and is a Fellow of the Association of Chartered Certified Accountants.

Appointed:

September 2025

Belinda has extensive financial and strategy experience from a thirty-year career in financial services. She was formerly a senior partner at Deloitte LLP specialising in business operations and strategy development with a particular focus on the financial services and consumer products sectors. Belinda is currently Senior Independent Director of the Monks Investment Trust plc and Olam Food Ingredients UK Limited, and has previously served on the boards of Phoenix Group Holdings PLC, Avast plc, Schroder Japan Growth Fund plc, WM Morrison Supermarkets plc and the Youth Sport Trust.

Committees:

Member of Audit & Risk Committee; Member of Remuneration Committee; Member of Nomination Committee

Appointed:

December 2017

Andrea is an experienced brand marketer with over 25 years of expertise in leading Global Brand and Marketing programmes in Financial Services and Luxury Hospitality. Her executive career includes two decades at HSBC, where she led one of the world's most recognisable financial brands through major brand transformation. Andrea has lived and worked in the UK, US, and Asia Pacific and holds an MA Hons from the University of Edinburgh. She is now establishing an independently curated skin and beauty retail venture in the South West of England.

Committees:

Chair of Remuneration Committee; Member of Nomination Committee

Appointed:

September 2018

Ashley is Non-Executive Director and Chair of the Audit & Risk Committee at Zegona Communications plc. Until 2018, he served for nine years as Non-Executive Director and Chair of the Audit Committee at Rightmove plc. Ashley has held main board executive roles at several high-growth entrepreneurial businesses, mainly in the technology, media and communications sector, including Tempus Group plc, Rok plc and The Engine Group. He is a Fellow of the Institute of Chartered Accountants.

Committees:

Chair of Audit & Risk Committee; Member of Remuneration Committee; Member of Nomination Committee.

Appointed:

February 2023

Shalini is a seasoned technology leader with over 25 years of experience in defining strategy and scaling consumer businesses, globally. She is a trusted advisor to the C-suite on new product areas, having delivered bottom-line results by launching transformative solutions at Google, YouTube and Pixar. She is currently General Manager and Vice President of TV at Google and is based in the US. Previously, she served as YouTube’s Senior Director of Technology Solutions, where she grew the ecosystem ten-fold and at Pixar Animation, where she launched the blockbusters Toy Story and A Bug’s Life. Shalini holds a Distinguished Alumni award from IIT, Bombay and an Outstanding Engineering Alumni award from Pennsylvania State University.

Committees:

Member of Nomination Committee

Appointed:

February 2023

Devesh Mishra is a technology and product executive known for scaling AI-driven businesses across Fortune 500 enterprises and high-growth startups. Over 25 years, he has pioneered innovations in AI, platforms, and business operations. At Amazon, he led the transformation of its global retail and marketplace business by developing one of the world’s most advanced AI-powered commerce and supply chain platforms, helping scale it to $300B+ across 150+ markets. At Deliveroo, he led product and technology for hyperlocal delivery and new verticals, driving margin improvement and a more personalized customer experience. Most recently, at Keystone, he led the development of enterprise-grade AI solutions that transformed enterprise decision-making in forecasting, planning, and operations for Fortune 500 clients. Throughout his career, Devesh has built and led diverse global teams while maintaining strong operational discipline and a focus on measurable business outcomes. A co-inventor on 25 patents, he advises C-suite executives and boards on applying AI and digital transformation to unlock long-term enterprise value.

Committees:

Member of Nomination Committee

Appointed:

September 2025

Ian is currently a Non-Executive Director for BBC Commercial Ltd, an Independent Non-Executive Director for Stanley Gibbons Baldwins Ltd and an Independent Adviser to Dojo. Ian Griffiths was Deputy CEO and CFO of market intelligence agency Kantar from 2020 to 2022. Before that Ian was CFO and COO of ITV plc for more than 10 years and before that CFO of EMAP plc. He was previously a Senior Adviser to Bain Capital Private Equity (Europe) LLP and Non-Executive Director for DS Smith plc.

Committees:

Member of Audit & Risk Committee; Member of Remuneration Committee; Member of Nomination Committee

Tilly Heald is YouGov’s Chief Governance & Compliance Officer and Company Secretary to the YouGov plc Board of Directors. She has been with YouGov since 2010, initially as Executive Assistant before taking on the role of Company Secretary and eventually setting up the Governance Department which now includes the legal, compliance, data privacy, ESG, corporate and internal communications, and secretariat teams. Previously, she worked in the media industry in the UK and Australia. Tilly holds a BA (Hons) and is an Associate of the Chartered Governance Institute.